The show may be over, but the media coverage will live on for the life of the internet. One thing that separate Sea Otter from other shows is that amount of media that descend on the show. There is no shortage of bike industry specific magazine and media outlets, but now, there is a proliferation […]
Sea Otter 2024 is done and dusted and what a show it was! Perfect weather, great friends, two really fun rides, and a few cold beers after work each day made the time fly by. The show dates for Sea Otter 2024 were 4/18/24 – 4/21/24 (Thursday through Sunday). However, the actual work for the […]
How do you compare one bicycle frame size to another? Geometry charts for bicycles can be quite confusing – there are so many numbers and measurements! And not every brand shares every measurement. Or they may list them differently. For example, some brands may tell you Bottom Bracket Drop while others will tell you Bottom […]
2 of our very own Frontier Team riders (Quoc Vo and John Lee) drove from SoCal to the high desert of Arizona to tackle the BWR AZ Wafer ride. The Wafer ride is a shorter version of the Waffle length ride, but keeps all of the fun stuff while dispensing with some of the more […]
Gravel racing is near and dear to my heart. I was first bitten by the gravel racing bug back in 2017 when I competed in my first Belgian Waffle Ride event (the California race was the only one at that time). It was 125 miles and 12,000 feet of climbing with temperatures that were getting […]
Designing bikes is not as simple as just picking a few tube lengths, selecting some angles and calling it a day. A bike design should be focused on creating a specific experience that will enable the rider to get the maximum enjoyment out of their adventure. While some numbers are specific to the fit of […]
Aloha (/əˈloʊhɑː/ə-LOH-hah, Hawaiian: [əˈlohə]) is the Hawaiian word for love, affection, peace, compassion and mercy, that is commonly used as a greeting.[1][2] It has a deeper cultural and spiritual significance to native Hawaiians, for whom the term is used to define a force that holds together existence. (Carrol, Bret (2000). The Routledge Historical Atlas of Religion in America. Psychology Press. p. 19. ISBN 9780415921312) It could be said that the Barlow is a […]
Since its launch in 2019, the Storm King has developed into quite the versatile bike. Race bike, trail bike, adventure bike, or even bikepacking, the Storm King does it all. The list of customers who build up different variants of the bike is constantly changing as well. Some builds are more “raw” while others can […]
Have you heard the saying: “A clean bike is a happy bike”. If that is true, is your bike truly happy? Why should you bother cleaning it if everything is working just fine. Sure, the chain sounds a little squeaky and your tires might have a slow leak, but nothing a little dab of chain […]
Update 12/1/23: The Promotion has officially ended. We love Titanium. It’s in our DNA and it is why we are singularly focused on titanium as the frame material of choice for our bikes. When given the opportunity to add a titanium component to one of our bikes, the first thought that comes to mind are […]
3D printing is not new as it has been around for quite some time. It conjures up images of science fiction characters miraculously creating fully formed objects out of thin air, while it used every day in real world applications for the automotive, aerospace, and medical communities. Even school children are utilizing 3D printing technology […]
Is something still a blur if it happened in the past but you are still in the blur? Would you say, “MADE 2023 was a blur…” or would you say “MADE 2023 is still blurry because of….”? Either way, the MADE 2023 show was amazing and easily the best show of the year to attend. […]
